10 December 2019
Within the framework of cooperation with the international community for the development of the event industry, the Russian Convention Bureau, at the invitation of the State Agency for Tourism of Azerbaijan, took part in the annual practical conference, organized by the Congress Bureau of Azerbaijan.
The conference was attended by key players in the event industry of the Republic of Azerbaijan, representatives of government and the media.
As part of the discussion, participants discussed the development prospects of the industry for the next decade. According to the professionals who participated in the conference, the industry is on the verge of global growth, with the greatest potential for development around the world. The market is waiting for new players to enter and, as a result, increased competition between countries for international events.
From the side of the Russian Convention Bureau, the director of the RCB Alexey Kalachev took part in the conference as a speaker and representative of the Board of Directors of the International Association of Congresses and Conferences ICCA. In his speech, he noted that in the context of increasing global competition, countries should focus on the most relevant trends in the development of the industry in terms of education and training, sustainable development of territories, digitalization and a creative approach to organizing events. The emphasis was also placed on the need for active support of the industry from the authorities.
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